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You could stop here and start posting content on your new Page, but for best results, take the time to do the following: Then choose what you want to promote: Link to a website or app, get people to contact you, or connect a specific action, like buying tickets or booking an appointment. You can link to your website, a special landing page or offer, or connect to business-specific services, such as online ordering for restaurants, and more.įor example, ours is “Sign Up,” which takes you to our Plans page. The action button at the top of your Page serves as your main call to action.
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Grab our free Facebook Page cover photo templates to spiff up your new Page.

Get creative: Add a background color to help it stand out. Your profile pic should include your logo. Step 3: Complete your Facebook Business Page infoįollow the prompts to enter more details, like your business hours, website, phone number, and all that good stuff.Īll these fields are optional, so if you don’t want to advertise your phone number or address, leave those blank.īesides adding style to your Facebook Page, your profile and cover photos should feature recognizable branding so your customers know they’re in the right place. Write a one or two-sentence summary of your business.Ĭongrats, you made a Facebook Page! Now comes the fun stuff.


You can either use your personal Facebook account or create a new one with your work email address if you want to fully separate your personal and work lives. A Page can have more than one administrator more on this later. They’re assets managed by a personal account, known as the Page administrator.
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How to create a Facebook Business Page in 7 steps Step 1: Choose or create a personal Facebook accountįacebook Business Pages aren’t the same as Facebook profiles or users. You need a Facebook Business Page to run Facebook ads, open a Facebook Shop, and use other Facebook Commerce and promotional tools. What is a Facebook Business Page?Ī Facebook Business Page is a public profile on Facebook intended for businesses, organizations, and public figures to promote themselves.Ĭustomers can follow (or “Like”) Facebook Business Pages to see posts, photos, and videos from - and connect with - their favorite brands, companies, and creators.
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Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite.
